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Verb Technology (Soon Ton Strategy Company) Acquires $713M in Toncoin

Verb Technology, set to rebrand as Ton Strategy Company, has made a major move into the crypto space by acquiring $713 million worth of Toncoin (TON), the native token of The Open Network linked to Telegram.

  • Acquisition size: $713 million in Toncoin, representing about 8.5% of the circulating supply.
  • Rebrand: Verb Technology to become Ton Strategy Company.
  • Treasury strategy: $780 million in total assets, including $67 million in cash.
  • Funding: $558 million raised in early August private placement.
  • Leadership: Manuel Stotz, former TON Foundation president, now focusing on Verb.
  • Industry first: Verb is the only publicly traded company with a Toncoin treasury reserve strategy.

Verb Technology Company, Inc., a Nasdaq-listed social commerce technology firm, announced that it has acquired $713 million worth of Toncoin (TON). The purchase is part of the company’s new digital asset treasury (DAT) strategy, which centers on The Open Network’s native cryptocurrency.

Verb, which is in the process of rebranding to Ton Strategy Company, disclosed that its treasury assets total $780 million, consisting of $713 million in TON and $67 million in cash. The company raised $558 million through a private placement earlier this month to support this strategy.

TON TVL on August 22, 2025. Source: DefiLlama

Executive Chairman Manuel Stotz emphasized the strategic importance of the acquisition, stating:

“By becoming the first and largest publicly traded treasury reserve of $TON, VERB is not just holding $TON on its balance sheet – we are helping to strengthen the economic foundation of the network itself.”

Stotz, who also serves as CEO of Kingsway Capital, recently stepped down as president of the TON Foundation to concentrate on his role at Verb.

The company has set its sights on acquiring more than 5% of TON’s circulating supply. With its current holdings, Verb controls approximately 8.5% of the 2.6 billion Toncoins in circulation. TON, originally launched with a total supply of 5 billion tokens, has modest inflation to incentivize validators.

Verb’s move marks the first time a publicly traded company has implemented a Toncoin-focused treasury strategy. Toncoin serves as the native token of The Open Network, the blockchain infrastructure powering Telegram’s web3 initiatives. The overlap between Stotz’s leadership at Verb and his involvement with TON underscores the company’s deep alignment with the ecosystem.

Final Thought

Verb Technology’s transition to Ton Strategy Company and its multi-billion-dollar bet on Toncoin reflect growing institutional confidence in the Telegram-linked blockchain. By securing a significant share of TON’s circulating supply, Verb positions itself not only as a strategic investor but also as a cornerstone player in The Open Network’s long-term growth.

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